Product Marketing – don’t learn from the big guys, IMO
I am laughing at a recent post on ZDNET titled “SharePoint 2010 SKUs multiply like rabbits” – Now SharePoint is pretty powerful (so I hear; we abandoned it for Box.net internally) — but does it really need 10 SKUs and a degree in Microsoftology to purchase and deploy?
…and I quote:
With SharePoint 2010, there will be (at least) 10 different SharePoint SKUs. (I guess the SharePoint team is bucking the trend that other Microsoft teams seem to be following — that fewer SKUs is better.) On the product editions list: SharePoint Server 2010 for Intranet Scenarios (with Enterprise and Standard Client Access Licenses); SharePoint Server 2010 for Internet Sites, Enterprise; SharePoint Server 2010 for Internet Sites, Standard; FAST Search for SharePoint 2010; FAST Search for SharePoint 2010 for Internet Sites; Search Server 2010; Search Server Express 2010; SharePoint Designer 2010; SharePoint Foundation 2010 (the product formerly known as Windows SharePoint Services). There are also at least two SharePoint Online SKUs: Standard and Deskless Worker.
Did you get all that? This was after a fun time in the office poking fun at HP’s “purchase page” for HP Skyroom (a competitive product to ours, I guess) that has the header, “HP SkyRoom Version 1 (Quantity 5) Node-locked E-LTU Software (VK631AAE) – Specifications and Warranty” – That makes me want to buy it, you?!
Here at Fuze Box, we want to keep it simple. Maybe all these names are why their prices are so high, and ours are so low… Anyway, If you see us doing complex things that add friction to the process, let us know!
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